First published in 1963 in the US, in this book author J. D. Batten, at the time himself the Chairman of the Board of a management consulting and human resources firm in Iowa, imparts sound advice and tips to aid managers and management in their important task of improving their effectiveness at all levels. Suggests excellent practical solutions to common management problems, and discusses performance, motivation, control, courage, and integrity

"The excellence of the book lies in the basic information it has to give to the relatively new manager."-Personnel Psychology

"Must reading for anyone who thinks all management books are just a rehash of planning, organizing, staffing, controlling, etc....Especially recommended..."-NRHA Magazine

"A totally fresh description of how to turn MBO into a 'living system'....practical and highly motivational."-Buffalo Law Journal

"Many useful suggestions to offer the executive."-West Coast Review of Books