Providing a fresh perspective on strategy from an organizational perspective through a discursive approach, this third edition features key theoretic tenets and emphasizes the practices of strategy. It encourages the reader to be open to a wider set of ideas, with a little more relevance, and with a cooler attitude towards the affordances of the digital world and the possibilities for strategy's futures.



The key areas of strategy take a critical stance in the new edition, and also include areas less evident in conventional strategy texts such as not-for-profit organizations, process theories, globalization, organizational politics and decision-making as well as the futures of strategy.




Pragmatic and emphasising key theories and
practices of strategy, this text encourages the reader to be open to a wider
set of ideas, with a little more relevance, and with a cooler attitude towards
the affordances of the digital world and the possibilities for strategy's
futures.