Taylor, Eldon: - Eldon Taylor is an award-winning New York Times best-selling author of more than 300 books and audio and video programs. His most recent works include Mind Programming, What Does That Mean?, What If?, I Believe, and Self-Hypnosis and Subliminal Technology. Eldon is also the inventor of the patented InnerTalk technology and the founder and president of Progressive Awareness Research, Inc. He has been featured as an expert in films, print, television, and radio. He has been called a "master of the mind" and has appeared as an expert witness on both hypnosis and subliminal communication. His books and audio-video materials have been translated into more than a dozen languages and have sold millions worldwide. Website: www.eldontaylor.com