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Marketing Communications

De (autor): Patrick De Pelsmacker

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Marketing Communications - Patrick De Pelsmacker

Marketing Communications

De (autor): Patrick De Pelsmacker

review Goodreads
Marketing Communications: A European Perspective is the perfect resource for European students of marketing communications. Providing an extensive overview of the key concepts, techniques and applications of the field within a European context, it offers a fresh and comprehensive introduction to the discipline.
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470.23Lei

470.23Lei

522.48 Lei

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Marketing Communications: A European Perspective is the perfect resource for European students of marketing communications. Providing an extensive overview of the key concepts, techniques and applications of the field within a European context, it offers a fresh and comprehensive introduction to the discipline.
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