Florence is a beautiful, strong, orange bag - bright orange like an ice-cold Popsicle. Florence used to live in a very special grocery shop which she loved but then she decided to go home with a family. One day the family put a home-made chocolate cake inside her and took her to a friend's house. And from that time on, she has been taken to many different places. Children and grownups fill her up with all sorts of wonderful and ordinary things.