Business Research Methods

Business Research Methods

Business Research Methods

Business Research Methods is the complete introduction to doing business research and is an ideal guide for students embarking on a research project.

Developed specifically with business and management students in mind, this textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice through 'Tips and skills' boxes. In addition to a broad range of relevant examples, the book features a substantial discussion of ethics, and a strong emphasis on the most frequent challenges faced by students, such as choosing a research question, planning a project, and writing it
up.

Fresh voices and perspectives run throughout this edition. New author, Bill Harley, further internationalizes the book's coverage, based on his expertise in the Australian business and management context. Also hear from Amrit, Jordan, Anna, Ed, and Alex - an additional five students whose personal insights and advice in the 'student experience' feature help you avoid common mistakes, and follow their successful strategies when undertaking your own research project.

This edition has been extensively revised, updated, and streamlined. Coverage of E-Research is now woven throughout the entire book to reflect the centrality of internet-based research methods.

The book is accompanied by a suite of online resources that include:

For students:
Multiple choice questions
Research Project guide
Interviews with students
Data sets
Using Excel in data analysis (in Excel)
Web links

For lecturers:
Test bank
Discussion questions
PowerPoint slides
Lecturer's guide
Case studies
Figures and plates from the text
VLE cartridge
Citeste mai mult

-10%

transport gratuit

PRP: 498.58 Lei

!

Acesta este Pretul Recomandat de Producator. Pretul de vanzare al produsului este afisat mai jos.

448.72Lei

448.72Lei

498.58 Lei

Primesti 448 puncte

Important icon msg

Primesti puncte de fidelitate dupa fiecare comanda! 100 puncte de fidelitate reprezinta 1 leu. Foloseste-le la viitoarele achizitii!

Indisponibil

Plaseaza rapid comanda

Important icon msg

Completeaza mai jos numarul tau de telefon

Poti comanda acest produs introducand numarul tau de telefon. Vei fi apelat de un operator Libris.ro in cele mai scurt timp pentru prealuarea datelor necesare.

Descrierea produsului

Business Research Methods is the complete introduction to doing business research and is an ideal guide for students embarking on a research project.

Developed specifically with business and management students in mind, this textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice through 'Tips and skills' boxes. In addition to a broad range of relevant examples, the book features a substantial discussion of ethics, and a strong emphasis on the most frequent challenges faced by students, such as choosing a research question, planning a project, and writing it
up.

Fresh voices and perspectives run throughout this edition. New author, Bill Harley, further internationalizes the book's coverage, based on his expertise in the Australian business and management context. Also hear from Amrit, Jordan, Anna, Ed, and Alex - an additional five students whose personal insights and advice in the 'student experience' feature help you avoid common mistakes, and follow their successful strategies when undertaking your own research project.

This edition has been extensively revised, updated, and streamlined. Coverage of E-Research is now woven throughout the entire book to reflect the centrality of internet-based research methods.

The book is accompanied by a suite of online resources that include:

For students:
Multiple choice questions
Research Project guide
Interviews with students
Data sets
Using Excel in data analysis (in Excel)
Web links

For lecturers:
Test bank
Discussion questions
PowerPoint slides
Lecturer's guide
Case studies
Figures and plates from the text
VLE cartridge
Citeste mai mult

De pe acelasi raft

Parerea ta e inspiratie pentru comunitatea Libris!

Noi suntem despre carti, si la fel este si

Newsletter-ul nostru.

Aboneaza-te la vestile literare si primesti un cupon de -10% pentru viitoarea ta comanda!

*Reducerea aplicata prin cupon nu se cumuleaza, ci se aplica reducerea cea mai mare.

Ma abonez image one
Ma abonez image one